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TMC – The Moto Crew Branding Redesign

Redesigned corporate identity of the lifestyle brand “The Moto Crew”
of the german motocross rider Nils Gehrke. A Lifestyle Brand by riders for riders.

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A Lifestyle Brand
by riders for riders

No matter whether: on- or off-road, what counts is spirit and passion.

In 2022 I was able to redesign the corporate identity of the lifestyle brand “The Moto Crew” of the german motocross rider Nils Gehrke. The brand quickly established itself in the MX, SX and Enduro community. Many well-known German riders now belong to the Moto Crew. Including the German SX talent Dominique Thury, who now competes for the Club MX team in the AMA Supercross championship. Paul Haberland, Supercross & MXGP rider for Sixtyseven Racing Team, The Junior E2 title holder in the French Enduro Championship, Jeremy Sydow. And the Supermoto Champion Marc Schmidt.

Photos: The Moto Crew – Niels Gehrke